About us
Point Out is a presentation design studio based in Madrid. Since 2018, we’ve worked with more than 120 clients across healthcare, banking, insurance, science, transport and education, with particular expertise in the pharmaceutical industry.
Who’s behind the studio
Point Out is led by Elena Castro, a creative director with many years’ experience in communication and branding at agencies such as OgilvyOne, Rapp & Collins and Lorente Marketing Relacional. She has specialised in presentations since 2015, after training with presentation specialists in London. She works with a long-standing team of designers who are experts in PowerPoint, Adobe and Articulate 360.
How we work
The first step is listening to the client to understand what they need. Then, working from whatever they give us (a website, a Word document, an early sketch and so on), we present as many design proposals as it takes to get their approval. All that’s left is to finish the job. Our ultimate goal: a client so happy with the result that they hire us again.